Digital advertisement in the middle of a busy high street
Street advertising

Nationwide advertising

Street advertising connects your brand directly with diverse audiences—shoppers, commuters, motorists, and pedestrians—as they move, interact, and explore the city, providing maximum visibility and engagement.

Engage audiences where life happens

Street advertising is a powerful way to connect with people where it matters most — in the flow of their daily lives. Whether they're commuting, shopping, or socialising, our solutions ensure your brand is present and visible in the heart of Belgian streets and communities. With a presence in over 180 localities, Bauer Media Outdoor offers a broad and flexible portfolio of formats — from 2m² classic and digital screens (Adshel and Adshel Live) to busses or impactful large-format billboards (More O’Ferrall 16-36m²). These are placed in high-footfall zones, along major roads, in city centres, and near key retail and commuter locations.

Together, these formats deliver an exceptional mix of reach and repetition, with the potential to generate over 20 million weekly contacts with our Live Epic DOOH or over 69 million weekly contacts with our gOOH! solution (CIM Study) – both mixing street and station universes.

All campaigns benefit from smart planning tools, socio-demographic and geo-targeting options, allowing you to tailor your message by location, time of day, and audience profile — ensuring relevance and performance.

Whether you're launching a new product, boosting brand awareness, or driving retail traffic, our street advertising solutions deliver real-world results, at national or hyper-local scale.

Adshel

Coverage, impact, and engagement

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Adshel Live

Where brands come alive

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Billboard

Delivering national large format reach

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Billboard Live

XXL premium high-impact digital experience

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Busses/TEC

Your brand on the move, connecting with your highly mobile audience

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Urban Media

Turning your brand into an unforgettable experience

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