Pushing the boundaries of creativity for your brand

At Bauer Media Outdoor, creativity is at the heart of everything we do. Through Urban Media, our dedicated creative division, we transform campaigns into unforgettable brand experiences that go far beyond the standard billboard.

By combining bold ideas, impactful locations, and innovative formats, we help brands capture attention, spark engagement, and leave a lasting impression — whether on the streets or instation environments.

Whether you're aiming for massive visibility with giant banners, immersive activations in busy commuter spaces, or tailor-made projects designed to break the mould, Urban Media offers limitless possibilities to elevate your campaign in the urban landscape.

Creativity without limits

We push the boundaries of out-of-home, delivering custom ideas and bold concepts that surprise, inspire, and connect — whether outdoors on the streets or inside dynamic station hubs.

From paper to pixels: our team will bring your ideas to life. Thanks to our targeted expertise and technical support, we are able to make your concept a success story.

And we can do this in all environments, on the streets and in train stations, and with all Bauer Media Outdoor solutions.

Immersive brand experiences

We aim to bring the customer experience to a higher level. By creating a unique, highly flexible and dynamic ecosystem, we invite the « consumer-on-the-go » to discover products while sharing a unique experience with others.

From pop-up installations to built-in vending machines or interactive activations, we design live experiences that captivate audiences, spark conversations, and bring brands to life in the heart of the city or at major transit points.