Busy bus shelter with people waiting for a bus while an advertisement is being shown on the bus shelter screen

Bus Stop and Bus Shelter Advertising

Adshel 6-sheet posters & Adshel Live digital advertising

Bus stop advertising

Located nationwide

Bus stop advertising offers the perfect platform for brands and organizations of all sizes to reach millions of people Out of Home*. This impactful format is available as classic bus shelter advertising with 6-sheet posters known as Adshel and as dynamic digital out of home advertising with Adshel Live screens.

Positioned in high-traffic areas and along bustling high streets, bus stop shelter advertising ensures maximum visibility for your outdoor advertising campaigns. Whether you're launching a nationwide campaign or engaging local communities, bus stop advertising UK offers the flexibility to meet your marketing goals while seamlessly integrating into urban landscapes. With formats designed to reach diverse audiences in towns and cities across the UK, it's an effective way to increase brand awareness and drive action. Contact us today for more information.

Smart reach

Why use bus shelter advertising?

There are many ways for brands and businesses to use Adshel and Adshel Live and, while both formats have similarities, there are some major differences. The classic, 24/7 platform Adshel is the ideal Reach product for advertisers looking to deliver brand building or awareness-driven campaigns; whereas the flexibility of Digital Out of Home advertising means that Adshel Live can also be used to deliver more messages or targeted activation campaigns. Activation marketing allows brands to capture moments or activate contextually relevant messages around key promotions to enable the targeting of buyers and drive action.

Depending on your campaign objective, you can certainly use Adshel or Adshel Live separately, however when used strategically, both formats complement each other and are proven to increase the effectiveness of your campaign. Use them to deliver smart Reach and Activation messages, strengthening brand awareness and driving consumer action at the same time. For further information on this, please get in touch.

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#1 Bus shelter advertiser

Adshel

Bauer Media Outdoor is the #1 bus shelter advertising provider across the UK that offers an unavoidable medium for local, regional or national level marketing campaigns from any business sector.

22,300+
Adshel panels nationwide *
* Route 54
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Great Western Railway's Adshel advertisement on a Bus Shelter with cars driving past
Largest digital Out of Home network

Adshel Live

Delivering 8.4 million daily impacts per fortnight (Route 52), Adshel Live is the UK’s largest Digital Out of Home (DOOH) network with digital roadside 6-sheet screens located in 350+ route towns across the UK including Birmingham, Bristol, Cardiff, Glasgow, Liverpool, London, and Leeds. Adshel Live is where brands come alive.

3,700+
Digital 6-sheet screens *
* Route 54
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Nuzests multi nutrient mix Adshel Live Bus Shelter advertisement surrounded by bustling shoppers
Busy bus shelter with people waiting for a bus while an advertisement is being shown on the bus shelter screen

Ready to find out more how Bus Stop Advertising can work for you?

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Reach your audience on bus shelters

Tenzings natural energy drink advertised on our Adshel panel outside a Tesco store
Over 1 in 3 ABC adults have seen a bus shelter poster*

*Source: TGI 2020

University of Gloucestershire's open day Adshel advertisement on a busy road
45% of students have seen a bus shelter poster*

*Source: TGI 2020

Avanti West Coast's blue orange and grey travel advertisement with a bus stationed at a bus stop
72% likely bus users have seen OOH in last week*

*Source: TGI 2020

Get in touch

Talk to one of our experienced sales representatives to discuss whether bus shelter advertising or Out of Home is right for your business. Please give us a call or fill in our form and we will get back to you shortly.