Bus stop advertising offers the perfect platform for brands and organizations of all sizes to reach millions of people Out of Home (OOH)*. This impactful format is available as classic bus shelter advertising with 6-sheet posters known as Adshel and as dynamic digital out of home advertising with Adshel Live screens.

Positioned in high-traffic areas and along bustling city streets, bus stop shelter advertising ensures maximum visibility for your outdoor advertising campaigns. Whether you're launching a nationwide campaign or engaging local communities, bus stop advertising offers the flexibility to meet your marketing goals while seamlessly integrating into urban landscapes. With formats designed to reach diverse audiences in towns and cities across Northern Ireland, it's an effective way to increase brand awareness and drive action. Contact us today for more information.

There are many ways for brands and businesses to use Adshel and Adshel Live and, while both formats have similarities, there are some major differences. The classic, 24/7 platform Adshel is the ideal Reach product for advertisers looking to deliver brand building or awareness-driven campaigns; whereas the flexibility of Digital Out of Home advertising means that Adshel Live can also be used to deliver more messages or targeted activation campaigns. Activation marketing allows brands to capture moments or activate contextually relevant messages around key promotions to enable the targeting of buyers and drive action.

Depending on your campaign objective, you can certainly use Adshel or Adshel Live separately, however when used strategically, both formats complement each other and are proven to increase the effectiveness of your campaign. Use them to deliver smart Reach and Activation messages, strengthening brand awareness and driving consumer action at the same time. For further information on this, please get in touch.