As the exclusive operator of advertising space in Belgian stations, Bauer Media Outdoor also intends to support the SNCB in improving the passenger experience. Real centres of attraction and living spaces that concentrate hyper-quality audiences, stations are becoming even more pleasant places with an enhanced customer experience. As a partner of choice in intermodality, Bauer Media Outdoor is contributing to this by developing solutions for the station of the future, and recently installed green rest areas in the heart of Brussels-Midi station. Together with informative digital devices, these green corners contribute to improving the user experience and the user-friendliness of the station environment.

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