Wizz Air

WIZZ partnered with Incubeta to run a DOOH branding campaign in London to increase awareness and raise user consideration flying from London Luton and Gatwick.

A combination of Bauer Media Outdoor's super-premium Cromination, North London Towers, and premium Adshel Live screens targeted potential holiday-makers during the Autumn season.

The campaign contributed to the 31% increase in site traffic and a 44% increase in bookings over the rest of the UK.