Vides reklāma
Piedāvājam mūsdienīgās tehnoloģijās balstītus reklāmas risinājumus, kas palīdz jūsu zīmolam izcelties un veidot nozīmīgu saikni ar cilvēkiem - īstajā vietā un īstajā laikā.
Kāpēc reklamēties pie mums?
Bauer Media Outdoor ir ilggadējs līderis vides reklāmas jomā Eiropā, arvien attīstot un paplašinot risinājumu iespējas, lai sadarbībā ar zīmoliem īstenotu visefektīvākās kampaņas. Gadu desmitiem uzkrātā pieredze vides reklāmas jomā ļauj mums profesionāli vadīt un atbalstīt klientu kampaņas.
Kā Platforma zīmoliem, mēs piedāvājam plašu, ikvienas kampaņas vajadzībām pielāgojamu un izmērāmu reklāmas vidi.
Kā Platforma labajam, mēs sniedzam vairāk nekā tikai reklāmu – atbalstām sabiedrības izaugsmei būtiskas iniciatīvas un veidojam videi draudzīgu infrastruktūru visos mūsu darbības līmeņos.
More than demographics.
AdAstra doesn’t replace the way you plan, it enhances it. Traditional planning that stops at simple demographics risks missing out on potential customers who don’t fit the brief but are perfect for your brand. AdAstra changes that.
With over 500 behavioural profiles, derived from purchase patterns and mobile browsing, to store visits and real-world movements, AdAstra goes deeper. It helps you understand not just who your audience is, but what drives them, and how best to reach them with OOH. That means campaigns that are more targeted, more relevant, and more impactful.
Planning. Perfected.
AdAstra layers real-world behavioural data onto location and panel-specific insight. It means campaigns that are optimised on a national, regional, or local level. From the journeys they take, to the destinations that matter most, you can reach your audience wherever the day takes them.
And you won’t be alone. Brands are increasingly turning to AdAstra to further strengthen their OOH planning, with more campaigns than ever being powered by its insights.
Data. Done smarter.
At its core, AdAstra is powered by mobile SDK data, fully anonymised, GDPR compliant, and rigorously vetted. This data is refreshed weekly, capturing near real-time behaviour as it happens. As part of Bauer Media Outdoor’s ongoing digital transformation, AdAstra is seamlessly integrated into our planning systems. It gives our teams the insight to deliver smarter campaigns from briefing through to delivery - easy to activate and built to help better decision-making. Whether through packaged inventory, programmatic buying, or bespoke solutions, the data works for you.
