

Special digitals
Take control of the commercial environment, build your brand and make an impact with special digital advertising spaces.
SPECIAL DIGITALS
File type
Format: MP4 (H.264 compressed) or JPG (25 fps)
Resolution: varies, see details below
Maximum file size: 20 MB
Spot length: 10 s
White colour code: R230, G230, B230 / #e6e6e6 (optimal colour brightening)
The white colour guideline is based on the fact that, especially during the dark seasons, the bright white (#ffffffff) , large areas of the image are bright even at their dimmest and thus the material may be perceived as distracting or irritating. This is not to say that the smallest white areas or logos, for example, should be in the tone of the guidelines, they may well be bright white.
Margins: 10% per page
Place important information in the margins, as we may scale the material to match the resolution of the advertising device.
Delivery
Delivery time: 4 working days before the start of the campaign by 12:00.
Naming of material: year_week_advertiser_campaign_subject
For more information on production and materials: campaigns-fi@bauermediaoutdoor.com
Delivery address: content-fi.bauermediaoutdoor.com
Data management costs
Material management costs: 390 €
Cost includes: 1-6 different materials delivered at once.
If thematerial changes: if the material changes in the middle of the campaign or if the material is delivered later in the middle of the campaign, a new material management fee will be charged.
Shopping Centre Armada
1584 x 360px
Horizontal LED, main entrance
216 x 576px
Vertical LED, lower entrance
Myllytorni
1056 x 224 px
The surface is viewed from a distance and is visible to motorists, so it is recommended that the material is simple and the logo and text should be large.
Mall of Tripla
320 x 1344 px
Vertical LED, Entrance to the Events Square
768 x 1792 px
Vertical LED, entrance to Firdon Street