Adshel
Adshel billboards are powerful brand builders, placing your message right in the heart of busy shopping areas. Reach consumers where they are with tactical outdoor advertising that makes an impression.
Classic
File type
Format: PDF 1.4 or higher, texts converted, CMYK colours
Size/Poster size: 1180 x 1735 mm
Size/visible area: 1160 x 1715 mm
Design to size: 314 x 461 mm
Design size resolution: 300 dpi
Cutting margin in design size: 3 mm
Colour profile: Fogra39 coated paper
Delivery
Delivery time: 2 weeks before the start of the campaign via the materials portal.
Content portal: content-fi.bauermediaoutdoor.com
If the customer delivers the promotional material themselves: materials must be delivered one week before the start of the campaign to the delivery address.
Delivery address:
Bauer Media Outdoor
7 Tiilitie 7
01720 Vantaa
Finland
Production and materials
Naming the material: year_week_advertiser_campaign_subject
Promotional material: promotional material must comply with Bauer Media Outdoor's production requirements
Material requirement: Tom & Otto silk 130g
Maintenance Margin : The supplied promotional material must have a 10% maintenance margin.
Additional information:
campaigns-fi@bauermediaoutdoor.com
p. +358 207312030
Digital
File type
Format: MP4 (H.264 compressed) or JPG (25 fps)
Resolution: 1080 x 1920 px (Portrait 9:16)
Maximum file size: 20 MB
Spot length: 10 s
White colour code: R230, G230, B230 / #e6e6e6 (optimal colour brightening)
The white colour guideline is based on the fact that, especially during the dark seasons, the bright white (#ffffffff) , large areas of the image are bright even at their dimmest and thus the material may be perceived as distracting or annoying. This is not to say that the smallest white areas or logos, for example, should be in the tone of the guidelines, they can be bright white.\
Delivery
Delivery time: 4 working days before the start of the campaign by 12:00.
Naming of material: year_week_advertiser_campaign_subject
For more information on production and materials: campaigns-fi@bauermediaoutdoor.com
Delivery address: content-fi.bauermediaoutdoor.com
Data management costs
Material management costs: 390 €
Cost includes: 1-6 different materials delivered at once.
If thematerial changes: if the material changes in the middle of the campaign or if the material is delivered later in the middle of the campaign, a new material management fee will be charged.
Margins: 10% per page
Place important information in the margins, as we may scale the material to match the resolution of the advertising device.
