Specifications

Adshel print: Advertiser or Agency is responsible for printing materials

If you choose to handle the production of your Adshel Classic campaign yourself, we have created a comprehensive guide with specifications, templates and delivery information. Here you will find everything you need to ensure that your materials meet the technical requirements and are delivered correctly, so your campaign achieves optimal visual impact at the selected locations.

Classic Adshel

Format: 1:1 / H175 x B118,5 cm
Crop marks: 5 mm bleed.
Resolution: min. 150 ppi.
Visible area: H171 x W116 cm.


Text and images

Must be placed within showing format and all materials must be delivered in high-resolution formats according to our technical specifications.

Material/Quality
  • 150 g. G-print
  • When posters are printed in offset, we recommend 3-colour support print on the reserve
  • Convert all colors to CMYK – Coated Fogra39
Marking
  • PDF in 1:1.
  • Resolution: min. 150 dpi.
  • File(s) must contain cropmarks. Bleed: 5 mm.
  • Colours: Convert all colours to CMYK – Coated Fogra39.

All originals must be marked with the brand name, campaign week (uge), and if there are multiple motives, they must be named A, B, C, etc. Example: “Bauer Media Outdoor U2 A”.

Place the marking in the space between the print area and the visible area in two positions: horizontally in the top right and vertically in the bottom right (see outline). Write the marking in uppercase so that the text is around 1 cm high at full size.

Deadline

If you intend to advertise together with another brand, we must be notified of this no later than 4 weeks before the start of the campaign to ensure delivery of the reserved campaign.

Completed printed material must be delivered to Bauer Media Outdoor at the latest at 7 AM, 4 working days before the start of the campaign.

A low-res file (of all motifs) of the campaign layout must be sent to us at the latest at 8 AM, 7 working days before the campaign start. This shall be sent by e-mail to secure correct posting, execution, and quality on your campaign. Please name the file(s): Order number_Client_Campaign week_Media_motif number and write that it is about the campaign layout and the posting of the campaign.

Delivery notes

Delivery of print-ready material:
Posters are to be delivered flat balanced and trimmed to format.
Address: Bauer Media Outdoor, Betongvägen 4a, 142 50 Skogås, Sweden

Delivery note must include

  • Customer name
  • Campaign week(s)
  • Number of posters
  • Illustration of layout
  • Number of motives – if multiple motives, posters must be delivered with clear separation – each motif on each pallet – labeling period – all in one package.

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Upload files

Please use this link to upload print-ready files

Upload files here

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Design guide

How to create the right Outdoor campaign for an audience in constant motion.

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Need help?

Our team ensures your campaign meets the requirements and achieves outstanding results.

Please contact customersuccess-dk@bauermediaoutdoor.com for guidance with delivery specifications or campaign optimization.

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