Programmatic OOH advertising

Freedom - flexibility - relevance

Programmatic OOH advertising gives advertisers the freedom to manage campaigns in real time, with the flexibility to customize messages according to weather, time and location. This technology ensures high relevance by hitting the target audience exactly when and where the message has the greatest impact. Combining creative freedom with data-driven precision.

We are affiliated with around 60 different DSPs

Formats

We have more than 800 digital screens available across Norway in shopping centres, on the streets, at public transport hubs and at airports.

Play Adshel

Malls - Transit - Street

Number of screens: Approx. 800

Format: 1080x1920

CPM Floor: NOK 57

Airport

OSL - BGO - SVG - TRD

Number of screens: Approx. 150

Format: 1920x1080

CPM Floor: NOK 108

Billboards

Oslo - Bergen - Trondheim

Number of screens: 7

CPM Floor: NOK 200

SSPs

Global deals

Broadsign


Adshel deal ID:
623NFB0SHW

Airport deal ID:
NSIKBHDWA3

Vistar


Adshel deal ID:
fu16TJOoRRealWhAxy6jayQ

Airport deal ID:
wgCCrsWHQIOAWOYZZ85xzA

Perion


Perion DSP only ID:
dzZfY-56713

All other DSPs:
DntEQ-56714

Place Exchange


TBA

Contact us

Want to know more about how you can strengthen your brand with a programmatic outdoor campaign? Reach out today and we'll help you.

Lars Bruto

Programmatic Sales Manager