Size

500×700 mm

Materials used

Motif distribution‍

Download the file with the escalator distribution located under Downloads at the bottom of the page, and fill in the motif order. It should then be sent along when you send in your originals or images of your motifs. The distribution is used to put the designs in the right order and to calculate the print runs of each design. Please note that all groups you see in the file are included in all series, so you have at least 3 signs in a row and at most 7 signs in a row. Please also note that the desired order of motifs needs to be the same for the right and left sides, as the escalators can change direction during the week. If you have any questions, please contact print-se@bauermediaoutdoor.com.

Labelling‍

All originals must be labelled with advertiser, week and motif designation (ADVERTISER, V2, A). For example, if you have 7 motifs, use the letters A-G. If there is only one motif, label it with only the advertiser and week (ADVERTISER V2). The labelling is placed horizontally at the bottom right (see picture). Write the labelling in capital letters and in Arial size 15 or equivalent size in any font. It is important that the text is in clear contrast to the background so that the text is legible.

Material specifications

The frame obscures up to 0.5 cm of the printed surface all round depending on the angle. The entire surface is visible from the front. Therefore, let background colours and images bleed out. Print on 0.8-0.9 mm cardboard with vertical fibre orientation. We recommend Papyrus Excellent cardboard or Excellent Top in the prescribed size. Lined material is not accepted. At the time of material delivery, the total thickness, stiffness and exact format should correspond to the values given above. In case of doubt, such as the introduction of new cartons, our logistics department should be consulted in good time, at the e-mail address operations-se@bauermediaourdoor.com.

Material deadline

If you print through us

Originals should be sent to us at least 10 working days before the start of the campaign.

If you handle your print purchase yourself

At least 10 working days before the start of the campaign, low-resolution PDFs and set-up instructions should be sent by email to: print-se@bauermediaoutdoor.com. Don't forget to quote our order number for the booking.

Finished materials should be delivered to the respective address no later than 6 working days before the start of the campaign.

Delivery of materials

If you print through us‍

Originals are delivered in full scale according to the format above. Documents should have at least 3 mm bleed (including crop marks). Images should be at least 150 dpi. Use the Coated Fogra39 colour profile (standard in Adobe CS). The format is always printed in CMYK, 4 colours.

Upload print-ready PDFs on: http://bauermediaoutdoor.com/sv/resources/skicka-filer

1. To: select "Printing - print" in the drop-down list.‍
2. From: Enter email address.‍
3. Subject: enter advertiser, campaign name, week and order number.‍
4. Message: Write any other relevant information about the original/campaign (e.g. motif breakdown).

If you are handling your print purchase yourself‍

Contact your printer for specifications and see information in this specification.

Delivery note‍

When delivering printed material, a delivery note should be attached with the following information:

• Date
• From which printing works
• Advertiser/campaign name
• Order number
• Number of posters, packages, motifs
• Format/product
• Signature‍

Delivery address‍

Unless otherwise agreed, the following delivery address applies:
Bauer Media Outdoor, Betongvägen 4 A, 142 50 Skogås.

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Sheet‍

Signboard

Overprinting‍

In order to allow for maintenance during the campaign period, in addition to the net booked quantity, the delivery of materials must include a 20% overrun. Deviations may occur in special cases. The order confirmation states the total circulation including overprinting.

Important information about advertising on public transport‍

Due to safety regulations, it is forbidden to use the colour orange as a full background in advertisements visible in a metro or commuter train environment. Check against purchased surfaces.

Important delivery conditions‍

Delivery later than the specified date, incorrectly delivered material, incorrect labelling or lack of campaign information, may result in an additional cost to the client and possible delay in set-up. In the event of deviations, a written agreement between the customer and Bauer Media Outdoor Sverige AB shall be drawn up.